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In 2007, a group of Filipino programmers saw the need to create an accounting and bookkeeping system, purely web-based, for micro and small businesses. The system quickly sold and was implemented by SMEs in the Philippines, in other Asian countries, and in the United States.

At that time, the programmers did not know that their seemingly small, necessity-driven innovation would serve as the infrastructure for one of the most comprehensive global business innovations: Smartbooks

The people behind Smartbooks have a strong background in examining and implementing bestof- breed accounting systems. The result is a homegrown, cutting edge cloud accounting system for SMEs in any industry and in any country setting. Smartbooks is a cloud accounting software that easy to use, has deep functionality, is accessible and is compliant with BIR reporting requirements.It is best for small- and medium-sized companies with their unique qualities and special needs.

And because Smartbooks is based in the cloud, other IT costs are eliminated, such as the cost of putting up and maintaining servers, hiring and maintaining an IT team, upgrading the software and spending for other support expenses.

Small and medium enterprises lie at the heart of a growth-driven economy. These companies must be made to flourish through world-class tools and systems, which can help propel them towards achieving their greatest potential and becoming globally competitive in today’s borderless world.

The Cloud is a Place on Earth

Smartbooks resides on an AWS data center. Building and operating a data center involves more than filling a room with servers. Every aspect of a SoftLayer data center – from location and accessibility to power density and redundancy – is designed to guarantee its security, resiliency, and efficiency. This data center is staffed 24×7 with experts to troubleshoot and address the rare issues that can’t be directly resolved through the automated management system.

 

Sample Data Center Environment


Standardized Pod Design

Standardized, Best-Practices-Based Facilities

The IBM SoftLayer data center facility features one or more pods, each built to the same specifications with best-in-class methodologies to support up to 5,000 servers. Leveraging this standardization across all geographic locations, key data center performance variables is optimized including: space, power, network, personnel, and internal infrastructure.

Redundant, Best-in-Class Infrastructure

Redundant Power, Cooling and Network Carriers

All IBM SoftLayer data centers maintain multiple power feeds, fiber links, dedicated generators, and battery backup. They are built from industry-leading hardware and equipment, ensuring the highest level of performance, reliability, and interoperability. The redundant n+1 power and cooling resources is regularly inspected and tested to guarantee stability in the data center pods.

High-Performance Rack Architecture

Better Power, Bandwidth, and Support for Each Server
The racks in the data center is designed to provide high bandwidth, ample power, simplified system deployment, and faster issue resolution. Each rack has 40Gbps of connectivity right to it – 20Gbps to the private network, 20Gbps to the public network – for exceptional and consistent network performance for every system.


Compliance, Controls, and Security

24×7 On-Site Security. Rigorous Controls. Peace of Mind.
Every location is hardened against physical intrusion, and server room access is limited to certified employees. All of the controls (inside and outside the data center) are vetted by third-party auditors.

©Smartbooks Cloud Accounting

Trademark List

The list below features GreenStar BPO Services, Inc.’s trademarks and associated logos. Please refer to the succeeding Trademark and Copyright Usage Guidelines for more information on the proper use of these assets. Generally, GreenStar BPO Services, Inc. trademarks may be featured and/or referenced in word form only. Logos associated with GreenStar BPO Services, Inc. trademarks, including those featured below, may be copyrights of GreenStar BPO Services, Inc. and may not be used without a license or a fully executed Permission to Use Copyrighted Works Form. For more information on how to use GreenStar BPO Services, Inc.’s trademarks, please contact us at inquiry@smartbooks.ph.

The absence of a trademark or logo from this list does not constitute a waiver of GreenStar BPO Services, Inc.’s trademark or other intellectual property rights concerning that mark or logo.

$martbooks® / smartbooks.ph®
GreenStar BPO Services, Inc.®

Trademark and Copyright Usage Guidelines

GreenStar BPO Services, Inc. counts its Intellectual Property, including its brand names, logos, videos, website content, and other matter protectable under trademark or copyright law, among its most valuable assets. Protecting these Intellectual Property assets is a priority for GreenStar BPO Services, Inc. These guidelines reflect the established Intellectual Property rights of GreenStar BPO Services, Inc. and are intended for its partners, customers, developers, consultants, publishers, and/or any third party wishing to use any Intellectual Property asset owned by or conflicting with rights of GreenStar BPO Services, Inc. in any promotional, commercial, educational or reference material. GreenStar BPO Services, Inc. requests you carefully review and follow these guidelines before using any GreenStar BPO Services, Inc. brand name, logo, video, website content, other matter which may conflict with any GreenStar BPO Services, Inc. asset protectable under trademark or copyright law. By following these guidelines, you help GreenStar BPO Services, Inc. protect its valuable Intellectual Property assets, preserve the integrity of its corporate identity and strengthen its brand equity and recognition.

What Is a Trademark?

Copyrights are exclusive rights to original works, including certain original written material, pictorial and graphical work, audiovisual work, and computer programs. The owner of a copyright has the right to exclude any other person from reproducing, displaying, distributing, creating derivative works, performing, or otherwise using the original work. Copyrights owned by GreenStar BPO Services, Inc. include its logos, website designs and content, videos and other promotional materials, and its proprietary code. You may not use any copyright asset owned by GreenStar BPO Services, Inc. without a license or a fully executed permission form. The Permission to Use Copyrighted Works form can be found here. If you have questions about the copyright guidelines herein, please contact us at inquiry@smartbooks.ph.

General Guidelines

These general guidelines are not intended to be an exhaustive list of GreenStar BPO Services, Inc.’s copyright and trademark rights. GreenStar BPO Services, Inc. reserves all rights in its Intellectual Property assets, including rights not expressly reflected herein. The goodwill derived from your use of a GreenStar BPO Services, Inc. trademark under license or any GreenStar BPO Services, Inc. guideline inures solely to GreenStar BPO Services, Inc.’s benefit.

If you have a business relationship with GreenStar BPO Services, Inc., you may have received additional guidelines outlining prohibited and permitted uses of GreenStar BPO Services, Inc. trademarks and copyrights, including written requirements for the size, typeface, colors, and other graphical characteristics for each. Any such additional guidelines merely supplement and do not replace these general guidelines. GreenStar BPO Services, Inc. requires you to abide by these general guidelines as well as any and all applicable supplementary guidelines.

Permitted Use of GreenStar BPO Services, Inc. Trademarks and/or Copyrights

You may use a GreenStar BPO Services, Inc. trademark(s) in word form only to describe accurately how your products or services relate to our products, so long as you observe these guidelines and it is clear that your products and services are not offered, sponsored or endorsed by GreenStar BPO Services, Inc.


As much as practicable, GreenStar BPO Services, Inc. trademarks should be used as adjectives, followed by the generic category name of the product or service each mark modifies, e.g., GreenStar BPO Services, Inc. system. Do not use GreenStar BPO Services, Inc. trademarks as nouns or verbs.


Always feature any GreenStar BPO Services, Inc. trademark in word form only, as it appears in the GreenStar BPO Services, Inc. trademark list. Do not shorten or abbreviate any GreenStar BPO Services, Inc. trademark or use any GreenStar BPO Services, Inc. trademark in plural or modified form.


You may only use GreenStar BPO Services, Inc. logos under license or other contractual permission or where a specialized logo has been assigned to you to designate your business relationship with GreenStar BPO Services, Inc. Use of logos under these limited circumstances shall not deviate from the form and extent of permission granted to you.


When referencing a GreenStar BPO Services, Inc. trademark in text, it must be distinguishable from the surrounding text in some manner. Acceptable ways to do this include capitalizing the GreenStar BPO Services, Inc. trademark, enclosing it in quotes, and/or using a different typographic style, color or font for the trademark.


Where your reference to a GreenStar BPO Services, Inc. trademark is primarily intended for a Philippine audience or will be distributed through a Philippine website, publication, or trade show, include the ® or TM symbol associated with the mark(s) at issue, as reflected in the GreenStar BPO Services, Inc. trademark list. The ® or TM symbol need only be used on your first or most prominent reference to a GreenStar BPO Services, Inc. trademark. Do not include any symbol after a GreenStar BPO Services, Inc. trademark(s) if your publication is intended for use/circulation outside the Philippines.


When referencing a GreenStar BPO Services, Inc. trademark in any website, publication, or other promotional material in the Philippines and abroad, you must always include appropriate trademark attribution language for the GreenStar BPO Services, Inc. mark(s) you reference. Unless otherwise provided for in your license and/or contractual permission, the following is the recommended trademark attribution: Smartbooks is a trademark of GreenStar BPO Services, Inc. and are used here with permission.


Where you have been granted permission to use a GreenStar BPO Services, Inc. logo, video or other copyrightable work owned by GreenStar BPO Services, Inc., you must always include appropriate copyright attribution language. Unless otherwise provided for in your license and/or contractual permission, the following is the recommended copyright attribution: © 2016 GreenStar BPO Services, Inc., Inc. All rights reserved. [Insert description of copyright matter (e.g., Smartbooks Corporate Logo, or Smartbooks instructional video)] used here with permission.

Prohibited Use of GreenStar BPO Services, Inc. Trademarks and/or Copyrights

You may not incorporate a GreenStar BPO Services, Inc. trademark or logo in your company’s name, app name, publication title, conference title, website name, or domain name without GreenStar BPO Services, Inc.’s express, prior written permission, which may require a license agreement. Except as otherwise contractually provided, GreenStar BPO Services, Inc. reserves the right to withdraw any such permission at any time.


You may not use any misspelling, phonetic equivalent, or trademark that rhymes with or sounds like any GreenStar BPO Services, Inc. trademark in your company’s name, app name, publication title, conference title, website name or domain name, or otherwise gives the impression of affiliation with or endorsement by GreenStar BPO Services, Inc. (e.g., a name or brand that may be confused as being a part or extension of a GreenStar BPO Services, Inc. trademark “Family” as outlined in its trademark list). You may not use abbreviations or foreign language translations of GreenStar BPO Services, Inc. trademarks.


You may not use company names, brand names, website addresses or domain names that combine a GreenStar BPO Services, Inc. trademark with other words, terms or trademarks or which otherwise give the impression of affiliation with or endorsement by GreenStar BPO Services, Inc. For example, you may not register and/or use as your domain name/website address or name your product “XYZ Smartbooks.”


You may not purchase any GreenStar BPO Services, Inc. trademark as an ad word or advertising key word from any search engine, social media forum, or other online venue without express written permission from GreenStar BPO Services, Inc., which permission may be withdrawn if you violate these guidelines or any supplementary guidelines which may apply to you.


You may not display or otherwise use or incorporate any GreenStar BPO Services, Inc. logo, design, website content, video, testing material, or any other trademark or copyright asset of GreenStar BPO Services, Inc. on your website, social media forums, marketing collateral, any publicly facing presentation materials, other promotional materials, or otherwise in connection with your products or services without a license or fully executed permission form.


You may not modify or alter any GreenStar BPO Services, Inc. logo, design, or other trademark or copyright asset in any manner or incorporate any GreenStar BPO Services, Inc. logo, design, or other trademark or copyright asset in your own company logo or product logo, except under license.


You may not use typestyles for your company name or product name that look like those of GreenStar BPO Services, Inc.’s trademarks and/or copyrights and create the potential impression of an association between GreenStar BPO Services, Inc. and your company. You may not use logos or designs that incorporate design elements of or look similar to those of GreenStar BPO Services, Inc.


You may not use GreenStar BPO Services, Inc.’s trademarks and/or copyrights in a disparaging way or in any way which dilutes, tarnishes or otherwise conflicts with GreenStar BPO Services, Inc.’s ability to use and/or enforce its trademarks, even if such use is under license.

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